Jim Taszarek, Jr., President, began
his media career in sales at Taft Broadcasting, with CBS Television
affiliate KTSP. He has been both owner and publisher of niche-marketing
journals including Arizona’s Senior Magazine. In each case,
he created significant revenue increases and product innovations.
In 1999, he created PRP as the provider of Corporate Underwriting
revenues for Phoenix stations KJZZ and KBAQ. He holds a Masters Degree in
Business Administration from the University of Southern California.
Kirk Nelson, Partner, comes to PRP with
over 16 years experience from Phoenix’s legendary, News/Talk/Sports
station, KTAR. He was also responsible for advertising sales for
Arizona State University, the Phoenix Cardinals, Arizona Diamondbacks
and Phoenix Suns. During his tenure as Director of Sales, revenue
records were established that have never been exceeded. A former
general manager has said: “Kirk made a major contribution to KTAR's heritage.”
Vision Create a culture of excellence, through people and practices, that sets the industry standard for corporate support in public media
Mission Link public media clients and corporate supporters in a mutually beneficial relationship that enables each to fulfill their mission